1. Introduction
Welcome to fittrlife ("we," "us," "our," or the "Company"). fittrlife is a holistic fitness and wellness platform that helps coaches scale their coaching services and provides end-users with AI-driven health tracking, training plans, nutrition guidance, and comprehensive wellness coaching.
This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our website at fittrlife.ai, mobile application, and related services (collectively, the "Services"). Your privacy is of utmost importance to us, and we are committed to protecting your personal and health information.
By accessing or using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our Services.
2. Information We Collect
2.1 Personal Information
We collect personal information that you voluntarily provide to us when you:
- Register for an account
- Complete your profile
- Contact us for support
- Participate in surveys or feedback
This information may include:
- Name, email address, phone number
- Date of birth, gender, location
- Profile picture and biographical information
- Payment information (processed securely by third-party payment processors)
2.2 Health and Fitness Data
We collect health and fitness information to provide personalized coaching and insights:
- Physical Metrics: Height, weight, body composition, heart rate, sleep patterns
- Activity Data: Workouts, training sessions, exercise routines, performance metrics
- Nutrition Information: Dietary preferences, meal logs, caloric intake, nutritional goals
- Wellness Data: Recovery metrics, stress levels, mood tracking, wellness goals
- Device Integration Data: Data from connected devices and apps including Strava, Garmin, Coros, Wahoo, Oura Ring, WHOOP, Fitbit, and other health tracking devices
2.3 Usage and Technical Data
- Device information (IP address, browser type, operating system)
- Usage patterns and app interaction data
- Log files and analytics data
- Location data (with your consent)
- Cookies and similar tracking technologies
2.4 Communication Data
- Messages between coaches and athletes
- Customer support communications
- Feedback and survey responses
3. How We Use Your Information
3.1 Service Provision
- Create and manage your account
- Provide personalized training plans and coaching
- Generate AI-driven insights and recommendations
- Facilitate coach-athlete relationships
- Process payments and manage subscriptions
3.2 Platform Enhancement
- Improve and optimize our Services
- Develop new features and functionality
- Conduct research and analytics
- Ensure platform security and prevent fraud
3.3 Communication
- Send service-related notifications
- Provide customer support
- Share updates about new features (with your consent)
- Send marketing communications (with your consent)
4. Third-Party Integrations
4.1 Fitness and Health Platforms
fittrlife integrates with various third-party services to enhance your experience:
- Strava: Activity tracking and social fitness features
- Garmin: Device data synchronization and performance metrics
- Coros: Training data and performance analytics
- Wahoo: Workout data and training metrics
- Oura Ring: Sleep, recovery, and readiness data
- WHOOP: Strain, recovery, and sleep optimization
- Fitbit: Activity tracking and health metrics
When you connect these services, we access only the data necessary to provide our Services, and only with your explicit consent. You can disconnect these integrations at any time through your account settings.
5. Data Security and Protection
🛡️ Military-Grade Security Standards
Your health and personal data is protected using military-grade security protocols. We employ the same level of encryption and security measures used by government agencies and financial institutions to ensure your information remains completely secure and confidential.
We implement comprehensive, multi-layered security measures to protect your personal and health information. Our security infrastructure is designed to meet and exceed industry standards, ensuring your data remains safe from unauthorized access, breaches, and cyber threats.
5.1 Advanced Technical Safeguards
- Military-Grade Encryption: All data is encrypted using AES-256 encryption, the same standard used by the U.S. military and intelligence agencies
- Secure Transmission: All data transmission uses TLS 1.3 protocol with perfect forward secrecy
- Advanced Cryptographic Techniques: Implementation of PBKDF2, SHA-256, and other industry-leading cryptographic standards
- Secure Infrastructure: All servers are hosted in secure data centers with 24/7 monitoring
- Regular Security Audits: Quarterly penetration testing and vulnerability assessments by third-party security firms
- Real-time Threat Detection: Advanced monitoring systems that detect and respond to potential security threats instantly
- Secure Backup Systems: Encrypted, geographically distributed backups with military-grade security protocols
5.2 Organizational and Administrative Security
- Strict Access Controls: Role-based access control with principle of least privilege
- Employee Security Training: Mandatory security awareness training and background checks for all personnel
- Data Minimization: We collect and retain only the minimum data necessary to provide our services
- Incident Response Team: Dedicated cybersecurity team with 24/7 monitoring and rapid response capabilities
- Compliance Monitoring: Regular compliance audits ensuring adherence to applicable privacy and security standards
- Secure Development: Security-by-design principles in all software development with regular code reviews
- Vendor Security: All third-party vendors undergo rigorous security assessments and must meet our military-grade security standards
5.3 Physical Security Measures
Our data centers employ military-grade physical security measures including biometric access controls, 24/7 armed security personnel, surveillance systems, and environmental monitoring. All hardware is secured in locked cabinets with restricted access logs.
Security Commitment: While we implement military-grade security measures and industry-leading protections, no method of transmission over the internet or electronic storage can be guaranteed to be 100% secure. However, we are committed to maintaining the highest security standards and continuously improving our security infrastructure to protect your data against evolving threats.
6. Your Rights and Choices
You have the following rights regarding your personal information:
Access and Portability
- Request access to your personal data
- Receive a copy of your data in a portable format
- Export your training and health data
Correction and Updates
- Update your profile information
- Correct inaccurate data
- Modify your preferences and settings
Deletion and Restriction
- Request deletion of your account and data
- Restrict processing of your information
- Withdraw consent for specific data uses
Communication Preferences
- Opt out of marketing communications
- Manage notification settings
- Control data sharing preferences
To exercise these rights, contact us at team@fittrlife.ai or through your account settings.
7. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
team@fittrlife.ai
General Support
team@fittrlife.ai
Data Protection Officer
team@fittrlife.ai
Response Time
Within 30 days of receipt
8. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:
8.1 With Your Explicit Consent
- Sharing health and fitness data with your chosen coach or training partners
- Connecting with third-party fitness platforms you authorize (Strava, Garmin, etc.)
- Participating in community features, challenges, or social aspects of the platform
- Sharing success stories or testimonials (only with your explicit written consent)
8.2 Service Providers and Business Partners
We may share information with trusted third-party service providers who assist us in operating our platform, provided they agree to keep this information confidential and secure:
- Cloud hosting and data storage providers (AWS, Google Cloud)
- Payment processing services (Stripe, PayPal)
- Analytics and performance monitoring services
- Customer support and communication platforms
- AI and machine learning service providers for personalized recommendations
8.3 Legal Requirements and Protection
We may disclose your information when required by law or to protect our rights and safety:
- Comply with applicable laws, regulations, or legal processes
- Protect our rights, property, or safety, or that of our users
- Investigate fraud, security issues, or violations of our terms
- Respond to government requests or law enforcement
9. Data Retention and Deletion
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
9.1 Retention Periods
- Account Information: Retained while your account is active and for 3 years after closure
- Health and Fitness Data: Retained while active and for 1 year after closure (unless you request immediate deletion)
- Communication Records: Retained for 2 years for customer service purposes
- Payment Information: Retained as required by financial regulations (typically 7 years)
9.2 Data Deletion Process
When you delete your account or request data deletion:
- We delete or anonymize your personal information within 30 days
- All third-party integrations are notified to remove your data
- Backup copies are securely deleted within 90 days
- You receive confirmation of data deletion upon completion
10. Children's Privacy and Age Restrictions
⚠️ Age Verification Required
Our Services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.
If we become aware that we have collected personal information from a child under 13 without parental consent, we will take immediate steps to delete such information. Parents have the right to review, request deletion, or refuse further collection of their child's information.
11. International Data Transfers
fittrlife operates globally and may transfer your information to countries other than your country of residence. We ensure all international transfers have appropriate safeguards including:
- Standard Contractual Clauses: Appropriate contractual terms ensuring data protection
- Adequacy Decisions: Transfers only to countries with adequate data protection
- Binding Corporate Rules: Internal policies ensuring consistent global protection
- Certification Schemes: Compliance with international privacy programs
12. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience, analyze usage, and provide personalized content.
Essential Cookies
Required for basic functionality and security
Analytics Cookies
Help us understand usage and improve services
You can control cookie settings through your browser preferences. Note that disabling certain cookies may limit functionality.
13. Updates to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes through email, in-app notifications, or prominent website notices.
Your continued use of our Services after the effective date constitutes acceptance of the changes. If you disagree with updates, you may discontinue using our Services and request account deletion.
14. Important Disclaimers
⚠️ Medical and Health Disclaimers
Not Medical Advice: fittrlife is not a medical organization, and our Services are not intended to provide medical advice, diagnosis, or treatment. Our AI-driven recommendations, training plans, and fitness guidance should not be considered as medical prescriptions or professional medical advice.
Consult Healthcare Professionals: Before starting any fitness program, changing your diet, or making health-related decisions based on our recommendations, you should consult with qualified healthcare professionals, including your physician, registered dietitian, or certified fitness trainer.
Individual Results May Vary: The effectiveness of our training plans, nutrition recommendations, and wellness guidance may vary significantly between individuals. Results depend on various factors including your current health status, genetics, adherence to recommendations, and other personal circumstances.
Emergency Situations: If you experience any medical emergency or urgent health concerns, immediately contact emergency services or your healthcare provider. Do not rely on fittrlife for emergency medical assistance.
📊 Data Accuracy and Limitations
Third-Party Data Integration: We integrate with various third-party devices and platforms (Strava, Garmin, Oura, etc.). We are not responsible for the accuracy, completeness, or reliability of data provided by these external sources.
AI Recommendations: Our AI-driven insights and recommendations are based on algorithms and data analysis. While we strive for accuracy, these recommendations may not always be suitable for your specific circumstances and should be used as guidance only.
User Responsibility: You are responsible for providing accurate information about your health, fitness level, goals, and preferences. Inaccurate information may result in inappropriate recommendations.
⚖️ Limitation of Liability
Service Availability: We strive to maintain continuous service availability but cannot guarantee uninterrupted access. Our Services may be temporarily unavailable due to maintenance, updates, or technical issues.
Third-Party Services: We are not responsible for the availability, accuracy, or content of third-party services, websites, or applications that integrate with or are linked from our platform.
Use at Your Own Risk: Your use of fittrlife Services is at your own risk. We provide our Services "as is" without warranties of any kind, either express or implied.
Acknowledgment and Acceptance
By using fittrlife's Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. You also acknowledge that we may process your health and fitness data as described herein to provide you with personalized coaching and AI-driven insights. You understand and accept the disclaimers and limitations outlined above.
Document Version: 2.0
Language: English
Effective Date: August 15, 2025
Last Updated: September 17, 2025